About
A winning formula
Hi we’re Tenacity. We believe that sales success is a formula, not a coincidence. And that there are no limits to what you can achieve. With a little tenacity of course…
Unleash your team’s talent
We set up Tenacity after years of being subjected to old-fashioned, generic and mediocre sales training. We work with medical sales reps all over the world to unleash confidence and self-belief, and to instil passion and drive like you’ve never seen before.
A completely different level of sales training in comparison to the rest of the market
Matthew Underwood,
Sales Account Manager, Bonesupport
See our training packages
A tenacious start – Our story
“I spent 25 years in medical sales and absolutely loved it. People in my team started asking me to coach them and I soon realised I was getting more and more satisfaction from helping others get results and opening their eyes to untapped potential. And there was always a whisper; a murmur about setting up my own business. A faint noise that got louder every year I ignored it.
So, with my wife Jennifer by my side as business partner, Tenacity Sales Training was born.”
Meet Michael and the team
Medical sales is in our blood
We understand the highs and lows of MedTech because we’ve been there. We’ve spent late nights in theatre, we’ve had record-breaking wins and we’ve won awards. But we know that sales isn’t always sunshine.
It’s about not giving up – many deals are hard fought and are won by simply hanging in there, which is why so much of our training is focussed on persistence, resilience and determination.
Find out about our sales training
Unapologetically honest
We won’t ever apologise for being too energetic, for challenging your teams to do something differently or for encouraging the pursuit of dreams. Because we believe in your team’s untapped potential.
Global
thinking
We train sales teams all over the world. But wherever we go, we meet salespeople who don’t have life goals. So we help your teams get crystal clear on what they want to achieve, so they hook themselves into their own dreams.
Say no to mediocrity
It’s out with the old-fashioned, dull and mediocre sales training. And ALL IN for achieving your phenomenal potential. Because we know that the right mindset and techniques can achieve mind-blowing results.
Setting the bar high
Sales is a skill that can be taught and a formula that can be followed. So we’ll give your team the skills, techniques and toolkit to:
- Handle any objection
- Close any deal
- Understand any customer
- Solve any problem
- Provide the right solution